The Maextro S800 , crafted through an innovative partnership between Huawei and Jac Motors , has made a resounding impact in the Chinese automotive landscape. With an impressive 1,006 registrations in August, its first month of commercial availability, the luxury electric sedan signifies more than just another automobile launch; it showcases the competitive prowess of the electric vehicle sector in China. The price range , which falls between 85,000 and 122,000 euros , aligns the S800 with some of the most prestigious offerings available, reflecting the rising demand for electrified luxury vehicles .
Luxury and Autonomous Driving. The S800 is not just a mere entry in the crowded market of electric cars. Stretching 5.48 meters in length, its spacious interior has been expertly designed to accommodate four passengers in comfort and style. The vehicle is equipped with L3 autonomous driving architecture , courtesy of Huawei, and is constructed on the improved Tuling smart chassis platform. Despite its high price tag, the market’s favorable reception indicates a strong appetite for luxury electric vehicles manufactured in China, underscoring the country’s growing stature in the global automotive narrative.
The S800 in Figures. In a mere 87 days since its launch, the S800 has accumulated 12,000 reservations , generating an impressive 90 to 130 million euros in revenue for Jac Motors. Richard Yu, the CEO of Huawei, indicated just weeks ago that they had already surpassed 10,000 pre-orders within the first 67 days . For context, the Mercedes-Maybach Class S , a symbol of luxury in the automobile industry, sold 12,449 units throughout China for the entire year of 2024, averaging 1,037 units per month . Notably, the S800 is on track to match or even outpace these figures.
Technology that Convinces. Offering both a fully electric version and an Extended Range Electric Vehicle (EREV) configuration, the S800 boasts an impressive 1,006 horsepower in its EREV model and an astonishing electrical autonomy of up to 702 kilometers according to the Chinese CLTC cycle . Reports indicate that purchasers are particularly drawn to the refined exterior design and the advanced range technology, which alleviates the everyday concern of range anxiety—a common challenge for electric vehicle owners.
Accelerated Production. In response to overwhelming demand, the Hefei factory has rapidly intensified production. Following the delivery of 330 units just last week, the factory is now aiming to produce 1,500 units by the end of September. By the fourth quarter, monthly production is expected to stabilize between 2,000 and 3,000 units , a stark contrast to the 835 units per month produced by its closest competitor, the Nio ET9 .
The Market Responds. The reaction from investors has been swift and positive, with Jac Motors reaching a historic high of 56.5 yuan per share on the announcement day of these figures, closing at 54.29 yuan . The company’s market capitalization has now soared to approximately 118.6 billion yuan . The success of the S800 validates that Chinese consumers are increasingly willing to invest in local brands, even within the luxury segment, particularly when they combine technological prestige —thanks to Huawei—with solid engineering capabilities.
In summary, the Maextro S800 is setting new benchmarks in the luxury electric vehicle market. Its successful debut underscores a pivotal moment in the automotive industry as consumer preferences shift towards more sustainable and technologically advanced vehicles. As luxury brands continue to evolve, the S800 stands out as a prime example of what the future holds for electric mobility in China.