{"id":727255,"date":"2023-05-10T09:42:34","date_gmt":"2023-05-10T11:42:34","guid":{"rendered":"https:\/\/teknomers.com\/fr\/house-of-airism-uniqlo-ouvre-un-pop-up-interactif-a-berlin\/"},"modified":"2023-05-10T09:42:37","modified_gmt":"2023-05-10T11:42:37","slug":"house-of-airism-uniqlo-ouvre-un-pop-up-interactif-a-berlin","status":"publish","type":"post","link":"https:\/\/teknomers.com\/fr\/house-of-airism-uniqlo-ouvre-un-pop-up-interactif-a-berlin\/","title":{"rendered":"House of Airism \u2013 Uniqlo ouvre un pop-up interactif \u00e0 Berlin"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Uniqlo ouvre la Maison de l&#8217;Airisme \u00e0 Berlin.<\/p>\n<p>L&#8217;entreprise de v\u00eatements japonaise apporte le pop-up interactif dans la capitale allemande dans le cadre d&#8217;une campagne internationale.  Auparavant, la Maison de l&#8217;Airisme commen\u00e7ait le <u>Salon du mobile<\/u> \u00e0 Milan.<\/p>\n<p>\nLa House of Airism vise \u00e0 transformer la technologie mat\u00e9rielle de l&#8217;entreprise de v\u00eatements en un environnement perceptible, a d\u00e9clar\u00e9 Uniqlo dans un communiqu\u00e9 mercredi.  D\u00e8s demain, la marque cr\u00e9era une exp\u00e9rience immersive pendant deux jours \u00e0 \u00ab Aufbau Haus \u00bb, un centre culturel situ\u00e9 sur la Moritzplatz \u00e0 Berlin Kreuzberg, o\u00f9 les visiteurs pourront participer \u00e0 diverses activit\u00e9s.<\/p>\n<figure>\n<div class=\"image-container\"><progressive-img placeholder=\"https:\/\/fashionunited.com\/cdn-cgi\/image\/fit=cover,format=auto,gravity=center,quality=10,width=42\/https:\/\/fashionunited.com\/img\/upload\/2023\/05\/10\/cl301492lr-l9kvy55i-2023-05-10.jpeg\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2023\/05\/House-of-Airism-\u2013-Uniqlo-ouvre-un-pop-up-interactif-a.jpeg\"   alt=\"my alt text\" title=\"my alt text\" load-strategy=\"on-visible\"\/><noscript><\/noscript><\/div><figcaption>Le pop-up offre une exp\u00e9rience interactive aux visiteurs.  Image : Uniqlo Allemagne<\/figcaption><\/figure>\n<p>Le pop-up explore &#8220;un environnement perceptible entre l\u00e9g\u00e8ret\u00e9, innovation et technologie&#8221;, selon le communiqu\u00e9.  Il y a une salle \u00e0 d\u00e9bordement avec une installation \u00e0 360 degr\u00e9s et des sons st\u00e9r\u00e9oscopiques, ainsi qu&#8217;une salle d&#8217;exp\u00e9rimentation dans laquelle le mat\u00e9riel Airism est pr\u00e9sent\u00e9 et test\u00e9 avec des exp\u00e9riences pratiques.  Des cours de danse et de m\u00e9diation sont \u00e9galement propos\u00e9s.<\/p>\n<figure>\n<div class=\"image-container\"><progressive-img placeholder=\"https:\/\/fashionunited.com\/cdn-cgi\/image\/fit=cover,format=auto,gravity=center,quality=10,width=42\/https:\/\/fashionunited.com\/img\/upload\/2023\/05\/10\/cl301432lr-y3ayyirh-2023-05-10.jpeg\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2023\/05\/1683718954_501_House-of-Airism-\u2013-Uniqlo-ouvre-un-pop-up-interactif-a.jpeg\"   alt=\"my alt text\" title=\"my alt text\" load-strategy=\"on-visible\"\/><noscript><img decoding=\"async\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2023\/05\/1683718954_501_House-of-Airism-\u2013-Uniqlo-ouvre-un-pop-up-interactif-a.jpeg\"  alt=\"mon ancien texte\" title=\"mon ancien texte\"\/><\/noscript><\/div><figcaption>La salle de l&#8217;Infini.  Image : Uniqlo Allemagne<\/figcaption><\/figure>\n<p>\u00ab Pour nous, en tant que marque, il s&#8217;agit toujours de r\u00e9unir l&#8217;art et la science.  Parfois, cela peut devenir un peu compliqu\u00e9.  La House of Airsm offre la plate-forme id\u00e9ale pour pr\u00e9senter une technologie innovante de mani\u00e8re simplifi\u00e9e et divertissante et pour approfondir le lien avec notre communaut\u00e9 berlinoise \u00bb, a d\u00e9clar\u00e9 Michelle Kronbergs, responsable de la marque Allemagne.<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/fashionunited.de\/nachrichten\/einzelhandel\/house-of-airism-uniqlo-eroeffnet-interaktiven-pop-up-in-berlin\/2023051051420\" rel=\"nofollow noopener\" target=\"_blank\">ttn-fr-12<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Uniqlo ouvre la Maison de l&#8217;Airisme \u00e0 Berlin. L&#8217;entreprise de v\u00eatements japonaise apporte le pop-up interactif dans la capitale allemande dans le cadre d&#8217;une campagne internationale. Auparavant, la Maison de l&#8217;Airisme commen\u00e7ait le Salon du mobile \u00e0 Milan. La House of Airism vise \u00e0 transformer la technologie mat\u00e9rielle de l&#8217;entreprise de v\u00eatements en un environnement [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":727256,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[161539,686,10677,55235,1031,5128,24156],"class_list":["post-727255","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-magazine","tag-airism","tag-berlin","tag-house","tag-interactif","tag-ouvre","tag-popup","tag-uniqlo"],"_links":{"self":[{"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/posts\/727255","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/comments?post=727255"}],"version-history":[{"count":0,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/posts\/727255\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/media\/727256"}],"wp:attachment":[{"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/media?parent=727255"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/categories?post=727255"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/tags?post=727255"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}