{"id":492336,"date":"2022-12-02T17:43:25","date_gmt":"2022-12-02T19:43:25","guid":{"rendered":"https:\/\/teknomers.com\/fr\/adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les-originaux-aux-pays-bas\/"},"modified":"2022-12-02T17:43:28","modified_gmt":"2022-12-02T19:43:28","slug":"adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les-originaux-aux-pays-bas","status":"publish","type":"post","link":"https:\/\/teknomers.com\/fr\/adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les-originaux-aux-pays-bas\/","title":{"rendered":"Adidas ouvre le premier multi-magasin pour le sport et les originaux aux Pays-Bas"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Adidas a ouvert son premier magasin phare aux Pays-Bas, proposant la ligne de sport \u00e9ponyme avec les \u00abtrois bandes\u00bb et la ligne de style de vie Adidas Originals.<\/p>\n<p>Jusqu&#8217;\u00e0 pr\u00e9sent, le d\u00e9taillant d&#8217;articles de sport d&#8217;Herzogenaurach n&#8217;\u00e9tait repr\u00e9sent\u00e9 qu&#8217;avec des magasins et points de vente Originals aux Pays-Bas.  Un magasin ouvre maintenant dans la rue commer\u00e7ante Kalverstraat d&#8217;Amsterdam qui se concentrera sur le fitness, la course, le football et les originaux, a annonc\u00e9 Adidas jeudi.  Chaussures, v\u00eatements et accessoires de ces cat\u00e9gories sont propos\u00e9s sur une surface de vente de 850 m\u00e8tres carr\u00e9s.  On y retrouve \u00e9galement des collaborations avec Stella McCartney et Ajax Amsterdam x Daily Paper.<\/p>\n<figure>\n<div class=\"image-container\"><progressive-img placeholder=\"https:\/\/r.fashionunited.com\/wFtbuZBtDWxaZdY6iWSQabNrCyc5GDj6aC4lwNBoSno\/resize:fill:42:0:0\/gravity:ce\/quality:10\/aHR0cHM6Ly9mYXNoaW9udW5pdGVkLmNvbS9pbWcvdXBsb2FkLzIwMjIvMTIvMDIvYWRpZGFzLXN0b3JlLWthbHZlcnN0cmFhdC04Ny01LWpubDBkNWU0LTIwMjItMTItMDIuanBlZw\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"   alt=\"my alt text\" title=\"my alt text\" load-strategy=\"on-visible\"\/><noscript><\/noscript><\/div><figcaption>Adidas x Ajax x Daily Paper \u00e0 l&#8217;Adidas Flagship \u00e0 Amsterdam.  Photo: Adidas<\/figcaption><\/figure>\n<figure>\n<div class=\"image-container\"><progressive-img placeholder=\"https:\/\/r.fashionunited.com\/ZomGnjbLE4la4Nvx6Brce5Y0mAYmAJMQgDHqIsmtjXU\/resize:fill:42:0:0\/gravity:ce\/quality:10\/aHR0cHM6Ly9mYXNoaW9udW5pdGVkLmNvbS9pbWcvdXBsb2FkLzIwMjIvMTIvMDIvYWRpZGFzLXN0b3JlLWthbHZlcnN0cmFhdC04Ny0zLWt0bDd2dTBkLTIwMjItMTItMDIuanBlZw\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_250_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"   alt=\"my alt text\" title=\"my alt text\" load-strategy=\"on-visible\"\/><noscript><img decoding=\"async\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_250_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"  alt=\"mon ancien texte\" title=\"mon ancien texte\"\/><\/noscript><\/div><figcaption>Espace fitness dans le flagship d&#8217;Amsterdam.  Photo: Adidas<\/figcaption><\/figure>\n<figure>\n<div class=\"image-container\"><progressive-img placeholder=\"https:\/\/r.fashionunited.com\/w3qGfJxB06kYpz64PqUZI0doBtWfJcTsALYVsJfLacc\/resize:fill:42:0:0\/gravity:ce\/quality:10\/aHR0cHM6Ly9mYXNoaW9udW5pdGVkLmNvbS9pbWcvdXBsb2FkLzIwMjIvMTIvMDIvYWRpZGFzLXN0b3JlLWthbHZlcnN0cmFhdC04Ny00NS0wcDBldDVhZS0yMDIyLTEyLTAyLmpwZWc\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_566_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"   alt=\"my alt text\" title=\"my alt text\" load-strategy=\"on-visible\"\/><noscript><img decoding=\"async\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_566_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"  alt=\"mon ancien texte\" title=\"mon ancien texte\"\/><\/noscript><\/div><figcaption>Zone de football dans l&#8217;Adidas Flagship \u00e0 Amsterdam.  Photo: Adidas<\/figcaption><\/figure>\n<figure>\n<div class=\"image-container\"><progressive-img placeholder=\"https:\/\/r.fashionunited.com\/5azVf85vQhq2jDds0YPS0s0SS2NPwIImvp9pOJHXysw\/resize:fill:42:0:0\/gravity:ce\/quality:10\/aHR0cHM6Ly9mYXNoaW9udW5pdGVkLmNvbS9pbWcvdXBsb2FkLzIwMjIvMTIvMDIvYWRpZGFzLXN0b3JlLWthbHZlcnN0cmFhdC04Ny00Mi0zbTg4bWd1OC0yMDIyLTEyLTAyLmpwZWc\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_253_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"   alt=\"my alt text\" title=\"my alt text\" load-strategy=\"on-visible\"\/><noscript><img decoding=\"async\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_253_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"  alt=\"mon ancien texte\" title=\"mon ancien texte\"\/><\/noscript><\/div><figcaption>Adidas Originals \u00e0 l&#8217;Adidas Flagship \u00e0 Amsterdam.  Photo: Adidas<\/figcaption><\/figure>\n<p>Mais Adidas a \u00e9galement quelques points forts sur la surface de vente en mati\u00e8re de num\u00e9risation des magasins.  Cela comprend un mur de chaussures de 20 m\u00e8tres carr\u00e9s qui affiche le nom, le prix et un code QR &#8211; que les clients peuvent utiliser pour se faire apporter la bonne taille &#8211; lorsque la chaussure est retir\u00e9e de son poste.  Le vestiaire est \u00e9galement \u00e9quip\u00e9 de la technologie &#8220;Radio Frequency Identification&#8221; (RFID), qui reconna\u00eet les v\u00eatements qui s&#8217;y trouvent et fournit des informations sur les produits sur un seul \u00e9cran &#8211; y compris la possibilit\u00e9 de demander d&#8217;autres tailles disponibles.<\/p>\n<figure>\n<div class=\"image-container\"><progressive-img placeholder=\"https:\/\/r.fashionunited.com\/5jSGi0C15Z8-DJhmHn8FDnBjM6sPR3kFDyj_H6lax4U\/resize:fill:42:0:0\/gravity:ce\/quality:10\/aHR0cHM6Ly9mYXNoaW9udW5pdGVkLmNvbS9pbWcvdXBsb2FkLzIwMjIvMTIvMDIvYWRpZGFzLXN0b3JlLWthbHZlcnN0cmFhdC04Ny0xLWhlaHI4ZWN2LTIwMjItMTItMDIuanBlZw\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_132_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"   alt=\"my alt text\" title=\"my alt text\" load-strategy=\"on-visible\"\/><noscript><img decoding=\"async\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_132_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"  alt=\"mon ancien texte\" title=\"mon ancien texte\"\/><\/noscript><\/div><figcaption>Mur de chaussures num\u00e9rique dans le flagship d&#8217;Adidas \u00e0 Amsterdam.  Photo: Adias <\/figcaption><\/figure>\n<figure>\n<div class=\"image-container\"><progressive-img placeholder=\"https:\/\/r.fashionunited.com\/rXcFDZUmqvfKR0gpC241_G93axgO--LH1P7zRf_u-ss\/resize:fill:42:0:0\/gravity:ce\/quality:10\/aHR0cHM6Ly9mYXNoaW9udW5pdGVkLmNvbS9pbWcvdXBsb2FkLzIwMjIvMTIvMDIvYWRpZGFzLXN0b3JlLWthbHZlcnN0cmFhdC04Ny01LWNmc3N4Z3Z2LTIwMjItMTItMDIuanBlZw\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_616_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"   alt=\"my alt text\" title=\"my alt text\" load-strategy=\"on-visible\"\/><noscript><img decoding=\"async\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_616_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"  alt=\"mon ancien texte\" title=\"mon ancien texte\"\/><\/noscript><\/div><figcaption>Le nouveau fleuron d&#8217;Adidas \u00e0 Amsterdam.  Photo: Adidas<\/figcaption><\/figure>\n<p>Comme pour les ouvertures r\u00e9centes \u00e0 Londres, Rome, Barcelone et Varsovie, Adidas s&#8217;est inspir\u00e9 d&#8217;\u00e9l\u00e9ments locaux lors de l&#8217;am\u00e9nagement du magasin.  Entre autres choses, un \u00e9tage typique des Pays-Bas a \u00e9t\u00e9 int\u00e9gr\u00e9 et la cage d&#8217;escalier, qui m\u00e8ne \u00e0 l&#8217;\u00e9tage sup\u00e9rieur, \u00e9tait bas\u00e9e sur la construction des ponts d&#8217;Amsterdam \u00e0 &#8220;Grachtengr\u00fcn&#8221;.  Il y a aussi un lustre fait de rayons de bicyclette dans la zone d&#8217;entr\u00e9e, qui est d\u00e9cor\u00e9 des trois croix de Saint-Andr\u00e9 des armoiries de la ville.  Le &#8216;Ams \/\/\/ Studio&#8217; est situ\u00e9 \u00e0 l&#8217;\u00e9tage sup\u00e9rieur, une salle priv\u00e9e pour les VIP, qui est \u00e9galement utilis\u00e9e pour les membres de l&#8217;AdiClub.<\/p>\n<figure>\n<div class=\"image-container\"><progressive-img placeholder=\"https:\/\/r.fashionunited.com\/vlrwUiJP8kDcjkU_kvXzqZFzSRrYzRhXEWQFE3XMeTw\/resize:fill:42:0:0\/gravity:ce\/quality:10\/aHR0cHM6Ly9mYXNoaW9udW5pdGVkLmNvbS9pbWcvdXBsb2FkLzIwMjIvMTIvMDIvYWRpZGFzLXN0b3JlLWthbHZlcnN0cmFhdC04Ny00NC11bDVkZTlsdy0yMDIyLTEyLTAyLmpwZWc\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_495_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"   alt=\"my alt text\" title=\"my alt text\" load-strategy=\"on-visible\"\/><noscript><img decoding=\"async\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_495_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"  alt=\"mon ancien texte\" title=\"mon ancien texte\"\/><\/noscript><\/div><figcaption>\u00c9tage sup\u00e9rieur avec \u00e9l\u00e9ments de d\u00e9coration locaux dans la zone d&#8217;entr\u00e9e du flagship Adidas \u00e0 Amsterdam.  Photo: Adidas <\/figcaption><\/figure>\n<figure>\n<div class=\"image-container\"><progressive-img placeholder=\"https:\/\/r.fashionunited.com\/oFX2A7h_GRWf4U3Rh2nWFj1nDECytLi3UJoevfavO90\/resize:fill:42:0:0\/gravity:ce\/quality:10\/aHR0cHM6Ly9mYXNoaW9udW5pdGVkLmNvbS9pbWcvdXBsb2FkLzIwMjIvMTIvMDIvYWRpZGFzLXN0b3JlLWthbHZlcnN0cmFhdC04Ny05LXFxN25sM3V5LTIwMjItMTItMDIuanBlZw\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_505_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"   alt=\"my alt text\" title=\"my alt text\" load-strategy=\"on-visible\"\/><noscript><img decoding=\"async\" src=\"https:\/\/teknomers.com\/fr\/wp-content\/uploads\/2022\/12\/1670010205_505_Adidas-ouvre-le-premier-multi-magasin-pour-le-sport-et-les.jpeg\"  alt=\"mon ancien texte\" title=\"mon ancien texte\"\/><\/noscript><\/div><figcaption>Fleuron d&#8217;Adidas \u00e0 Amsterdam.  Photo: Adidas<\/figcaption><\/figure>\n<p>Le nouveau magasin est situ\u00e9 au Kalverstraat num\u00e9ro 87.<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/fashionunited.de\/nachrichten\/einzelhandel\/adidas-eroeffnet-ersten-uebergreifenden-store-fuer-sport-und-originals-in-den-niederlanden\/2022120249345\" rel=\"nofollow noopener\" target=\"_blank\">ttn-fr-12<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Adidas a ouvert son premier magasin phare aux Pays-Bas, proposant la ligne de sport \u00e9ponyme avec les \u00abtrois bandes\u00bb et la ligne de style de vie Adidas Originals. Jusqu&#8217;\u00e0 pr\u00e9sent, le d\u00e9taillant d&#8217;articles de sport d&#8217;Herzogenaurach n&#8217;\u00e9tait repr\u00e9sent\u00e9 qu&#8217;avec des magasins et points de vente Originals aux Pays-Bas. Un magasin ouvre maintenant dans la rue [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":492337,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[10],"tags":[5908,507,65,129174,25982,1031,3372,185,2497,586],"class_list":["post-492336","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-magazine","tag-adidas","tag-aux","tag-les","tag-multimagasin","tag-originaux","tag-ouvre","tag-paysbas","tag-pour","tag-premier","tag-sport"],"_links":{"self":[{"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/posts\/492336","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/comments?post=492336"}],"version-history":[{"count":0,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/posts\/492336\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/media\/492337"}],"wp:attachment":[{"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/media?parent=492336"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/categories?post=492336"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/teknomers.com\/fr\/wp-json\/wp\/v2\/tags?post=492336"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}