{"id":835219,"date":"2023-07-03T05:29:49","date_gmt":"2023-07-03T05:29:49","guid":{"rendered":"https:\/\/teknomers.com\/es\/webinar-como-longchamp-y-el-grupo-pichet-optimizan-la-creacion-gestion-y-distribucion-de-sus-contenidos\/"},"modified":"2023-07-03T05:29:53","modified_gmt":"2023-07-03T05:29:53","slug":"webinar-como-longchamp-y-el-grupo-pichet-optimizan-la-creacion-gestion-y-distribucion-de-sus-contenidos","status":"publish","type":"post","link":"https:\/\/teknomers.com\/es\/webinar-como-longchamp-y-el-grupo-pichet-optimizan-la-creacion-gestion-y-distribucion-de-sus-contenidos\/","title":{"rendered":"Webinar: c\u00f3mo Longchamp y el grupo Pichet optimizan la creaci\u00f3n, gesti\u00f3n y distribuci\u00f3n de sus contenidos"},"content":{"rendered":"<p> <br \/>\n<\/p>\n<div>\n<p>Bynder, una plataforma de gesti\u00f3n de activos digitales (DAM) y Activo, una firma de consultor\u00eda al servicio de la experiencia del cliente, lo llevar\u00e1n a descubrir la estrategia de creaci\u00f3n, indexaci\u00f3n, validaci\u00f3n y distribuci\u00f3n de contenido de dos grandes marcas: el grupo Pichet y Longchamp.<\/p>\n<p>V\u00e9ronique Gaudiot, directora de proyectos de Longchamp y Emeline Delpeyrou-Nadal, directora de comunicaci\u00f3n del grupo Pichet, explicar\u00e1n c\u00f3mo su organizaci\u00f3n se basa en un DAM para gestionar y distribuir sus activos digitales.  Descubra los beneficios que se derivan de esta innovadora soluci\u00f3n.<\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/siecledigital.fr\/webinars\/webinar-comment-longchamp-le-groupe-pichet-optimisent-creation-gestion-distribution-contenus\/\" rel=\"nofollow noopener\" target=\"_blank\">ttn-es-4<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bynder, una plataforma de gesti\u00f3n de activos digitales (DAM) y Activo, una firma de consultor\u00eda al servicio de<\/p>\n","protected":false},"author":1,"featured_media":705959,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[440,24293,7218,17614,2953,2386,155067,171777,171776,251,12143],"class_list":["post-835219","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-como","tag-contenidos","tag-creacion","tag-distribucion","tag-gestion","tag-grupo","tag-longchamp","tag-optimizan","tag-pichet","tag-sus","tag-webinar"],"_links":{"self":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts\/835219","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/comments?post=835219"}],"version-history":[{"count":0,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts\/835219\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/media\/705959"}],"wp:attachment":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/media?parent=835219"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/categories?post=835219"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/tags?post=835219"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}