{"id":421845,"date":"2022-10-13T03:16:16","date_gmt":"2022-10-13T03:16:16","guid":{"rendered":"https:\/\/teknomers.com\/es\/llamativas-nuevas-campanas-publicitarias-de-supermercados-invisibles-agresivas-y-un-poco-locas\/"},"modified":"2022-10-13T03:16:18","modified_gmt":"2022-10-13T03:16:18","slug":"llamativas-nuevas-campanas-publicitarias-de-supermercados-invisibles-agresivas-y-un-poco-locas","status":"publish","type":"post","link":"https:\/\/teknomers.com\/es\/llamativas-nuevas-campanas-publicitarias-de-supermercados-invisibles-agresivas-y-un-poco-locas\/","title":{"rendered":"Llamativas nuevas campa\u00f1as publicitarias de supermercados: \u201cInvisibles, agresivas y un poco locas\u201d"},"content":{"rendered":"\n<div>\n\t\t\t\t\t\t\t\t<!-- Articles default Live football blog header --><\/p>\n<header class=\"article__header\">\n<p class=\"article__intro\">\n<p>\t\t\t\t\t\t\t\t\t\tDebes estar lo suficientemente loco como para poner una marca A en tu carrito de compras hoy.  Ese es el notable mensaje subyacente que Carrefour y Lidl est\u00e1n difundiendo en campa\u00f1as publicitarias en radio, televisi\u00f3n, TikTok y peri\u00f3dicos.  Al igual que otros supermercados, ponen en el punto de mira sus propias marcas, pero de manera muy significativa.  El especialista en retail Stefan Van Rompaey lo llama una campa\u00f1a sin precedentes.  \u201cCiertamente porque los supermercados no necesariamente ganar\u00e1n m\u00e1s a trav\u00e9s de estos anuncios\u201d.  Van Rompaey tambi\u00e9n estima si esta peque\u00f1a guerra es una buena noticia para su billetera.<\/p>\n<\/header>\n<p>\n\t<span class=\"article__source\"><br \/>\n\t\t<span>Herman Brecht<\/span><br \/>\n\t<\/span><br \/>\n\t13-10-22, 05:00<\/p>\n<p>\t<span class=\"article__update\"><\/p>\n<p>\t<\/span><br \/>\n\t<span class=\"article__credit\"><\/p>\n<p>\t<\/span>\n<\/p>\n<p><span><br \/>\n\t<span><\/p>\n<p>\t<\/span><\/p>\n<p><\/span><\/p>\n<p>\t\t\t\t\t\t\t\t<!-- includes\/general\/sharing.html --><\/p>\n<p><!-- \/ includes\/general\/sharing.html --><\/p>\n<div class=\"article__body fjs-login-gate fjs-load-remaining-content\" data-remaining-content-url=\"\/article\/remaining-content\/~a7da2437\">\n\t\t\t\t\t\t\t\t\t<!-- includes\/advertising\/fixed-slot.html --><\/p>\n<p><!-- \/ includes\/advertising\/fixed-slot.html --><\/p>\n<div class=\"article-login-gate fjs-article-login-gate\">\n<p class=\"article-login-gate__title fjs-article-login-gate__title\">\n<p>\t\t\u00bfAcceso ilimitado gratuito a Showbytes?  que puede!\n\t<\/p>\n<p>\t<span class=\"article-login-gate__info fjs-article-login-gate__info\"><\/p>\n<p>\t\tInicia sesi\u00f3n o crea una cuenta y no te pierdas ninguna de las estrellas.<br \/>\n\t<\/span><\/p>\n<p class=\"article-login-gate__buttonholder\">\n<p>\t\t\t<span class=\"button__text fjs-article-login-gate__button\">S\u00ed, quiero acceso gratuito e ilimitado<\/span><\/p>\n<\/div><\/div>\n<footer class=\"article__footer\">\n<\/footer><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.hln.be\/economie\/opvallende-nieuwe-reclamecampagnes-van-supermarkten-ongezien-agressief-en-een-beetje-gek~a7da2437\/\" rel=\"nofollow noopener\" target=\"_blank\">ttn-es-3<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Debes estar lo suficientemente loco como para poner una marca A en tu carrito de compras hoy. Ese<\/p>\n","protected":false},"author":1,"featured_media":421846,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[65683,3532,61045,63709,12818,2498,555,32256,18430],"class_list":["post-421845","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-agresivas","tag-campanas","tag-invisibles","tag-llamativas","tag-locas","tag-nuevas","tag-poco","tag-publicitarias","tag-supermercados"],"_links":{"self":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts\/421845","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/comments?post=421845"}],"version-history":[{"count":0,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts\/421845\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/media\/421846"}],"wp:attachment":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/media?parent=421845"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/categories?post=421845"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/tags?post=421845"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}