{"id":1401859,"date":"2024-10-16T08:05:28","date_gmt":"2024-10-16T08:05:28","guid":{"rendered":"https:\/\/teknomers.com\/es\/fabricante-de-cerveza-oranjeboom-vendido-a-competidor-belga\/"},"modified":"2024-10-16T08:05:33","modified_gmt":"2024-10-16T08:05:33","slug":"fabricante-de-cerveza-oranjeboom-vendido-a-competidor-belga","status":"publish","type":"post","link":"https:\/\/teknomers.com\/es\/fabricante-de-cerveza-oranjeboom-vendido-a-competidor-belga\/","title":{"rendered":"Fabricante de cerveza Oranjeboom vendido a competidor belga"},"content":{"rendered":"\n<p>United Dutch Breweries, la empresa de Breda detr\u00e1s de la marca de cerveza Oranjeboom, entre otras, ser\u00e1 adquirida por su par belga de la industria Brouwerij Martens. Con la adquisici\u00f3n, Brouwerij Martens espera permitir que ambas empresas crezcan m\u00e1s r\u00e1pido.<\/p>\n<div>\n<p>Otras marcas de la empresa de Breda son 3 Horses, Atlas y Royal Dutch.<\/p>\n<p><strong>Cervecero<\/strong><br \/>No se ha revelado cu\u00e1nto pagaron el inversor belga Gimv y la direcci\u00f3n por United Dutch Breweries. En 2015 compraron juntos la empresa cervecera al inversor holand\u00e9s Egeria.<\/p>\n<p>United Dutch Breweries subcontrata la elaboraci\u00f3n de cerveza a otras partes y se encarga ella misma del marketing, la log\u00edstica y las ventas en m\u00e1s de cien mercados. Seg\u00fan Gimv, en los \u00faltimos nueve a\u00f1os la atenci\u00f3n se ha centrado en la innovaci\u00f3n y el crecimiento, en lugar de centrarse principalmente en los vol\u00famenes de ventas. <\/p>\n<\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.omroepbrabant.nl\/nieuws\/4572499\/brouwer-van-oranjeboom-bier-verkocht-aan-belgische-concurrent\" rel=\"nofollow noopener\" target=\"_blank\">ttn-es-32<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>United Dutch Breweries, la empresa de Breda detr\u00e1s de la marca de cerveza Oranjeboom, entre otras, ser\u00e1 adquirida<\/p>\n","protected":false},"author":1,"featured_media":1401860,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[3746,13871,11341,202340,2540,258486,20612],"class_list":["post-1401859","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-belga","tag-cerveza","tag-competidor","tag-economia-y-empresas","tag-fabricante","tag-oranjeboom","tag-vendido"],"_links":{"self":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts\/1401859","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/comments?post=1401859"}],"version-history":[{"count":0,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts\/1401859\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/media\/1401860"}],"wp:attachment":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/media?parent=1401859"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/categories?post=1401859"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/tags?post=1401859"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}