{"id":1087664,"date":"2023-12-12T01:20:36","date_gmt":"2023-12-12T01:20:36","guid":{"rendered":"https:\/\/teknomers.com\/es\/zara-retira-su-polemica-campana-tras-el-revuelo-por-los-maniquies-envueltos-en-sabanas\/"},"modified":"2023-12-12T01:20:40","modified_gmt":"2023-12-12T01:20:40","slug":"zara-retira-su-polemica-campana-tras-el-revuelo-por-los-maniquies-envueltos-en-sabanas","status":"publish","type":"post","link":"https:\/\/teknomers.com\/es\/zara-retira-su-polemica-campana-tras-el-revuelo-por-los-maniquies-envueltos-en-sabanas\/","title":{"rendered":"Zara retira su pol\u00e9mica campa\u00f1a tras el revuelo por los maniqu\u00edes envueltos en s\u00e1banas"},"content":{"rendered":"\n<div id=\"main\"><!--[--><!--[--><!--[--><\/p>\n<article class=\"article\" data-gtm=\"article\"><!--[--><\/p>\n<hr class=\"app-divider\" aria-hidden=\"true\"\/>\n<header class=\"article-meta article-meta--top\">\n<p><!--[--><span class=\"article-meta__static-info\"><!----> 11 dec 2023 om 21:07 <!----><\/span><span class=\"article-meta__static-info\"><!----> Update: 2 uur geleden <!----><\/span><!--]--><\/p>\n<\/header>\n<p>La cadena de tiendas de moda Zara retira una controvertida campa\u00f1a publicitaria.  Muestra una modelo con un maniqu\u00ed envuelto en s\u00e1banas blancas.  En las redes sociales, la gente hace comparaciones con im\u00e1genes de v\u00edctimas muertas de la guerra entre Israel y Ham\u00e1s.<\/p>\n<article class=\"embed-block\">\n<section class=\"web-embed body-style body-style--s1 embed-block__content\"\/><\/article>\n<aside aria-hidden=\"true\" class=\"banner banner--wsc-r1 banner--hide-double-column\"\/>\n<div class=\"textblock paragraph\">\n<p>Los activistas pro palestinos pidieron un boicot al grupo de ropa en respuesta a la campa\u00f1a.<\/p>\n<\/div>\n<div class=\"textblock paragraph\">\n<p>Seg\u00fan Inditex, propietaria de Zara, la decisi\u00f3n se enmarca en un proceso normal de renovaci\u00f3n de contenidos.  La empresa no hizo comentarios sobre los llamamientos al boicot.<\/p>\n<\/div>\n<div class=\"textblock paragraph\">\n<p>La cadena de tiendas de moda recibi\u00f3 muchas cr\u00edticas en l\u00ednea por la campa\u00f1a.  Mostraba modelos con maniqu\u00edes envueltos en s\u00e1banas blancas.<\/p>\n<\/div>\n<div class=\"textblock paragraph\">\n<p>En una publicaci\u00f3n en X, Zara es acusada de &#8220;utilizar el genocidio con fines de marketing&#8221;.  Otro mensaje afirma que la cadena de tiendas se est\u00e1 &#8220;burlando de los palestinos muertos&#8221; con la nueva campa\u00f1a.<\/p>\n<\/div>\n<div class=\"textblock paragraph\">\n<p>En Instagram se crearon m\u00e1s de 5.600 mensajes con el hashtag &#8216;boicotzara&#8217;.  En la plataforma de v\u00eddeos TikTok, los v\u00eddeos con la misma caracter\u00edstica ya han sido vistos casi dieciocho millones de veces.  Varios usuarios piden boicotear las tiendas de ropa de la firma espa\u00f1ola.<\/p>\n<\/div>\n<ul class=\"contentlist contentlist--teaser\"><!--[--><\/p>\n<li class=\"contentlist__item\"\/><!--]--><\/ul>\n<p><!--]--><\/article>\n<footer class=\"article-meta article-meta--bottom\">\n<p><!--[--><span class=\"article-meta__static-info\"><!----> Beeld: Zara <!----><\/span><!--]--><\/p>\n<\/footer>\n<hr class=\"app-divider\" aria-hidden=\"true\"\/>\n<section class=\"linked-tags\"><!--[--><\/p>\n<h2 class=\"textblock heading--tags\"><!----> Lees meer over: <!----><\/h2>\n<section class=\"horizontal-stacked\"><!--[--><!--[-->Zara<i class=\"icon item-marker marker-link-block__item-marker\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" aria-labelledby=\"\" alt=\"\" role=\"presentation\" style=\"width: 24px; height: 24px;\"><title lang=\"nl\"\/><g><!--[--><path fill=\"currentColor\" d=\"M8.59,16.58L13.17,12L8.59,7.41L10,6L16,12L10,18L8.59,16.58Z\"\/><!--]--><\/g><\/svg><\/i><!--]--><!--[-->Economie<i class=\"icon item-marker marker-link-block__item-marker\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" aria-labelledby=\"\" alt=\"\" role=\"presentation\" style=\"width: 24px; height: 24px;\"><title lang=\"nl\"\/><g><!--[--><path fill=\"currentColor\" d=\"M8.59,16.58L13.17,12L8.59,7.41L10,6L16,12L10,18L8.59,16.58Z\"\/><!--]--><\/g><\/svg><\/i><!--]--><!--[-->Isra\u00eblisch-Palestijns conflict<i class=\"icon item-marker marker-link-block__item-marker\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"24\" viewbox=\"0 0 24 24\" aria-labelledby=\"\" alt=\"\" role=\"presentation\" style=\"width: 24px; height: 24px;\"><title lang=\"nl\"\/><g><!--[--><path fill=\"currentColor\" d=\"M8.59,16.58L13.17,12L8.59,7.41L10,6L16,12L10,18L8.59,16.58Z\"\/><!--]--><\/g><\/svg><\/i><!--]--><!--]--><\/section>\n<p><!--]--><\/section>\n<hr class=\"app-divider\" aria-hidden=\"true\"\/>\n<aside aria-hidden=\"true\" class=\"banner banner--o1\"\/>\n<hr class=\"app-divider\" aria-hidden=\"true\"\/>\n<section class=\"recommended\"\/><!--]--><!--]--><!--]--><\/div>\n<p><br \/>\n<br \/><a href=\"https:\/\/www.nu.nl\/economie\/6293637\/zara-trekt-omstreden-campagne-in-na-ophef-over-in-lakens-gewikkelde-paspoppen.html\" rel=\"nofollow noopener\" target=\"_blank\">ttn-es-19<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>11 dec 2023 om 21:07 Update: 2 uur geleden La cadena de tiendas de moda Zara retira una<\/p>\n","protected":false},"author":1,"featured_media":1087665,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[3372,97468,563,84840,36,173043,7919,231,1648,23443,22105,720,21860],"class_list":["post-1087664","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-campana","tag-conflicto-israeli-palestino","tag-economia","tag-envueltos","tag-los","tag-maniquies","tag-polemica","tag-por","tag-retira","tag-revuelo","tag-sabanas","tag-tras","tag-zara"],"_links":{"self":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts\/1087664","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/comments?post=1087664"}],"version-history":[{"count":0,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/posts\/1087664\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/media\/1087665"}],"wp:attachment":[{"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/media?parent=1087664"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/categories?post=1087664"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/teknomers.com\/es\/wp-json\/wp\/v2\/tags?post=1087664"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}