{"id":200779,"date":"2026-02-04T15:48:58","date_gmt":"2026-02-04T15:48:58","guid":{"rendered":"https:\/\/teknomers.com\/en\/the-final-blow-to-traditional-charcuterie-and-fishmongers\/"},"modified":"2026-02-04T15:49:00","modified_gmt":"2026-02-04T15:49:00","slug":"the-final-blow-to-traditional-charcuterie-and-fishmongers","status":"publish","type":"post","link":"https:\/\/teknomers.com\/en\/the-final-blow-to-traditional-charcuterie-and-fishmongers\/","title":{"rendered":"The Final Blow to Traditional Charcuterie and Fishmongers."},"content":{"rendered":"\n
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## The Evolution of Mercadona’s Retail Strategy<\/p>\n

If you are a regular at Mercadona, you will have noticed that the stores are constantly evolving. From time to time, new sections are opened, specific products disappear, and there’s a growing commitment to in-house brands. As part of this evolution, Mercadona has introduced a new store concept, the “T9 format,” which is revolutionizing the traditional roles of fishmongers and charcuterie shops.<\/p>\n

### What is the T9 Format?<\/p>\n

The T9 format, currently being piloted in Xirivella, Valencia, represents a significant shift in how products are displayed and sold. This prototype isn\u2019t just an aesthetic update but a functional and conceptual overhaul. The store layout is designed to resemble automated shopping environments, aiming to streamline the in-store experience. Products are more visible and accessible, which allows customers to efficiently gather items without much interaction with staff.<\/p>\n

### Redefining Store Experience<\/p>\n

Key features of the T9 layout include wider aisles to prevent congestion and a more strategic arrangement of products known as “purchase missions.” For instance, prepared meals are now placed adjacent to baked goods, creating a more cohesive shopping experience. However, this new design comes with a noticeable absence of traditional signage, making store navigation reliant on customer familiarity rather than guidance from staff.<\/p>\n

#### The Impact on Fishmongers and Butchers<\/p>\n

One of the sectors most impacted by this shift are the fishmongers and butchers. Traditional services where consumers could request specific cuts of meat or fresh fish are being replaced by pre-packaged options. This move aligns with a larger trend where younger generations prefer convenience over personalized service. As a result, if customers wish to buy sliced ham or filleted fish, they may need to adjust to a new shopping norm where such services are diminished.<\/p>\n

### Employee Concerns<\/p>\n

Mercadona insists that no fishmonger employees have lost their jobs; instead, they are being reassigned to other roles within the store. However, this promise raises questions about the nature of customer service. With significantly fewer staff available in these specialized sections, customers may find it challenging to get advice on product selection or gauge the freshness of items.<\/p>\n

#### Customer Feedback and Bottlenecks<\/p>\n

There has already been feedback regarding the lack of personnel, particularly in terms of seeking advice and experiencing long wait times at checkout. While the aim is to improve customer flow, the actual experience may lead to bottlenecks during peak shopping hours.<\/p>\n

### The Future of Shopping at Mercadona<\/p>\n

Mercadona\u2019s shift towards the T9 format signals a possible future where they aim to dominate the supermarket landscape, currently holding nearly 30% of market share. This strategy aligns with the broader consumer trend leaning towards ready-to-eat and easy-to-prepare meals. With a reported 51.2% market share in prepared dishes, it\u2019s evident that Mercadona is betting on convenience.<\/p>\n

### Conclusion<\/p>\n

As Mercadona continues to test and refine the T9 format, it represents a pivotal moment for traditional charcuterie and fishmongers. The question remains: will this model effectively meet the evolving needs of consumers, or will it fall short in delivering the personalized shopping experience that many are accustomed to? Only time will tell if this new format will become the new norm across all Mercadona stores.<\/p>\n<\/div>\n


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General News – 2<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

## The Evolution of Mercadona’s Retail Strategy If you are a regular at Mercadona, you will have noticed that the stores are constantly evolving. From time to time, new sections are opened, specific products disappear, and there’s a growing commitment to in-house brands. As part of this evolution, Mercadona has introduced a new store concept, […]<\/p>\n","protected":false},"author":1,"featured_media":200780,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36399],"tags":[20,48416,466,38449,11742],"class_list":["post-200779","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-blow","tag-charcuterie","tag-final","tag-fishmongers","tag-traditional"],"_links":{"self":[{"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/posts\/200779","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/comments?post=200779"}],"version-history":[{"count":1,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/posts\/200779\/revisions"}],"predecessor-version":[{"id":200781,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/posts\/200779\/revisions\/200781"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/media\/200780"}],"wp:attachment":[{"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/media?parent=200779"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/categories?post=200779"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/tags?post=200779"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}