{"id":163310,"date":"2025-08-16T23:55:29","date_gmt":"2025-08-16T23:55:29","guid":{"rendered":"https:\/\/teknomers.com\/en\/casio-is-aware-that-its-calculators-have-lost-the-battle-in-the-west-therefore-it-has-designed-a-product-for-africa\/"},"modified":"2025-08-16T23:55:31","modified_gmt":"2025-08-16T23:55:31","slug":"casio-is-aware-that-its-calculators-have-lost-the-battle-in-the-west-therefore-it-has-designed-a-product-for-africa","status":"publish","type":"post","link":"https:\/\/teknomers.com\/en\/casio-is-aware-that-its-calculators-have-lost-the-battle-in-the-west-therefore-it-has-designed-a-product-for-africa\/","title":{"rendered":"Casio is aware that its calculators have lost the battle in the West. Therefore, it has designed a product for Africa."},"content":{"rendered":"\n

The Resilience of Pocket Calculators in a Smartphone Era<\/h2>\n

In a world dominated by smartphones, where nearly every handheld device has a calculator application, it might seem that the days of pocket calculators are numbered. However, \u00a0Casio\u00a0, the Japanese giant that has been in the business for nearly 60 years, has a plan to remain relevant: bringing its \u00a0scientific calculators\u00a0 to the classrooms of developing countries. This initiative reflects a targeted approach at expanding their market in regions where traditional educational methods still prevail.<\/p>\n

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Targeting Developing Markets for Expansion<\/h2>\n

Since launching its first scientific calculator in \u00a01972\u00a0, Casio has achieved remarkable milestones, becoming a reference point in various international markets, especially in Spain. Today, however, the company is honing in on eight key countries in \u00a0Asia\u00a0 and \u00a0Africa\u00a0 such as \u00a0Egypt, Thailand, Indonesia, Bangladesh\u00a0, and the \u00a0Philippines\u00a0. By focusing their efforts on these regions, Casio aims to cultivate a new generation of users who may not have sufficient access to digital technology.<\/p>\n

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Calculators as an Effective Anti-Cheating System<\/h2>\n

Casio’s initiative, dubbed the \u00a0‘Gakuhan’ program\u00a0, is not limited to merely selling calculators. The company aims to promote innovative teaching methods that utilize these devices. Schools are encouraged to integrate calculators into their curricula and allow their use during examinations. The rationale behind this approach is straightforward: calculators possess a considerably lower risk of cheating compared to smartphones, as they lack internet connectivity, which can open doors to various cheating techniques.<\/p>\n

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For example, in Spain, students face prohibitions against electronic devices during their selectivity exams, underscoring the importance of calculators that do not conform to extensive information transmission capabilities. As students advance toward \u00a0Baccalaureate\u00a0, questions arise about which calculators are best suited for academic success.<\/p>\n

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Crafting Comprehensive Educational Material<\/h2>\n

In an effort to bolster the *Gakuhan* program’s effectiveness, Casio has appointed sales managers as official ambassadors for this initiative. These representatives are tasked with creating educational materials in which the calculator plays an essential role in classroom activities. Their goal is to empower students with competencies that will prepare them for future academic challenges, grounding their learning in practical applications.<\/p>\n

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A Surprising Market of Resilience<\/h2>\n

While the demand for calculators has seen a decline\u2014specifically two-thirds since peak sales two decades ago\u2014Casio has demonstrated extraordinary resilience. Remarkably, last year, the company sold more \u00a0scientific calculators\u00a0 than basic models, showcasing its strength in the educational segment. Adapting to regional nuances, Casio has expanded its range of scientific calculators, boasting \u00a073 models\u00a0, which reflects a \u00a040% increase\u00a0 over the past seven years.<\/p>\n

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Unique Features for European Markets<\/h2>\n

Notably, specific versions of calculators are tailored for European countries. For instance, in \u00a0Germany\u00a0 and \u00a0France\u00a0, calculators utilize commas instead of points for decimal placement, while \u00a0UK\u00a0 graphic calculators feature an \u00a0“exam mode”\u00a0 that disables prohibited functions. Such adjustments highlight Casio’s dedication to accommodating diverse educational requirements across regions.<\/p>\n

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While Casio’s \u00a0educational technology\u00a0 segment may not rival its watch business, which accounts for \u00a060%\u00a0 of total sales, it does offer a steady revenue stream. The company is optimistic, aiming to sell \u00a023 million scientific calculators\u00a0 by \u00a02025\u00a0, representing a \u00a010%\u00a0 annual increase.<\/p>\n

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Understanding the Evolution of Technology<\/h2>\n

Unlike calculators, other tech products have not retained their relevance. The rise of smartphones has rendered various items like public phones, compact cameras, and even \u00a0iPods\u00a0 nearly obsolete. In contrast, calculators have adapted to survive and thrive, remaining essential educational tools that students rely on to avoid manual calculations.<\/p>\n

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Hence, even as mobile technologies advance, the calculators found in educational institutions remain indispensable. Students continue to depend on them for everyday mathematics, ensuring their practicality in an evolving digital landscape.<\/p>\n

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As Casio continues its initiatives in developing markets, this resilient niche showcases the enduring value of calculators. The company\u2019s focus on integrating calculators into educational curricula frames these devices as not just tools, but essential learning companions that nurture academic growth.<\/p>\n

Images | Robert Schneider<\/a> Aaron Lefler<\/a> Doug Linstedt<\/a><\/p>\n

In conclusion, as Casio strengthens its foothold in emerging markets, it stands as a testament to the persistent need for scientific calculators in education, highlighting both their historical significance and future potential.<\/p>\n


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General News – 2<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

The Resilience of Pocket Calculators in a Smartphone Era In a world dominated by smartphones, where nearly every handheld device has a calculator application, it might seem that the days of pocket calculators are numbered. However, \u00a0Casio\u00a0, the Japanese giant that has been in the business for nearly 60 years, has a plan to remain […]<\/p>\n","protected":false},"author":1,"featured_media":163311,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[36399],"tags":[2865,2199,719,37678,40644,3779,50,10238,3007],"class_list":["post-163310","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology","tag-africa","tag-aware","tag-battle","tag-calculators","tag-casio","tag-designed","tag-lost","tag-product","tag-west"],"_links":{"self":[{"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/posts\/163310","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/comments?post=163310"}],"version-history":[{"count":0,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/posts\/163310\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/media\/163311"}],"wp:attachment":[{"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/media?parent=163310"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/categories?post=163310"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/teknomers.com\/en\/wp-json\/wp\/v2\/tags?post=163310"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}