Watch the music video at the bottom of the article! Project manager Anna Tollan (25) struggles to be objective when she talks about the music video “Boerehke”, which means kind or good-hearted in Southern Sami. – I am very pleased, I think it is the coolest video in the world, she says enthusiastically. She has taken part in cool videos in the past, such as last year’s BlimE video. She won’t say whether it’s better or worse, but she loves this year’s video. – Ole Henrik is so good, I’ve become a big fan!, she says, referring to this year’s Sami BlimE artist. Anna Tollan (25) is the project manager for this year’s BlimE music video. Photo: June Grønnvoll Bjørnback / news Already popular Three pupils from Åarjel-Saemiej skuvle (which is a Southern Sami primary school in Snåsa in Trøndelag) have taken part in singing during the recording of “Boerehke”. Mina Eira-Åhren (13) now attends Snåsa secondary school. She says that it was incredibly fun, but also a bit exciting to sing the song. For Mina, it is very important that this year’s song is in Southern Sami, because it will be more difficult to take back the language if you don’t speak it. She also wants to encourage all children to learn a few words from the Southern Sami BlimE song, so that Southern Sami children choose to sing it in Southern Sami. The South Sami language According to UNESCO (United Nations Educational, Scientific and Cultural Organization), the South Sami language is considered a seriously endangered language and there are approx. 500-600 people who speak Southern Sami in Norway and Sweden. The Southern Sami are considered an ethnic group of approx. 1200 people. (Source: snl.no) Anti-bullying campaign For children, it is perhaps the BlimE dance that takes center stage. It’s the one you get excited about and think is fun. – It’s the one everyone should learn for BlimE day, and everyone should dance it together to cultivate the anti-bullying message, says Tollan. Tollan says that she finds it difficult to learn the choreography for the dance. – I see children learn it in 2 hours and it took me 5 weeks to learn that dance. I think it was so difficult. She has great respect for the children who learn the dance so quickly. Time for us to get a music video in Southern Sami Ellen Elise Jåma (13) has received a preview of this year’s BlimE video Photo: news Ellen Elise Jåma (13) got a sneak peek at this year’s BlimE music video in advance. She says she thinks the video was very good and funny. – I liked that a lot happened in the video, and especially the part where it was clear and where they were in such strange light, she explains. Jåma goes on to say that it means a lot that the BlimE song is in Southern Sami because there isn’t much in Southern Sami before. – This can help to strengthen the South Sami language, she says. Project manager Tollan also thinks that it is very fun and rewarding that this year’s BlimE song is in Southern Sami. It is a language that few in the world speak. In fact, it is one of the world’s most endangered languages. Therefore, she believes it is important that there is a music video where the South Sami language is allowed to shine. – I want the Southern Sami people in Norway and in the world to be proud of this, she says. Finally, she wants us all, whether we are 90 or 0 years old, to know that we can be the one for someone else or become the one for someone else. Because that is exactly what the song is about, being the one who stands up for someone else. Here is this year’s Sami BlimE music video!
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New BlimE video: Mina (13) wants more people to speak her language – news Sápmi
