Hegseth Riiber believes that it should not be allowed to use one’s children in advertising on social media, and thinks that adults can make their own money. – If you cannot earn money without using your children, you should find another job, he believes. Do you think children’s privacy is not taken seriously – Many people think it is strange that it has not been regulated or been a bill before, and therefore it is important to look at this now, says Grunde Almeland in Venstre. He is head of the Family and Culture Committee at the Storting and believes that it is natural that the Media Authority is largely responsible for regulating potential offences. Grunde Almeland (V), head of the family and culture committee at the Storting. Photo: Javad Parsa / NTB Venstre believes that children’s privacy is not taken seriously today. – Publishing advertising pictures of children in everyday situations in order to make money from it can create an unhealthy relationship between children and parents, says Almeland. The children get money from the advertising revenue Influencer and TV profile Sebastian Solberg wonders where the line is for commercial use. – Who decides on the child’s privacy and who decides this limit? What about child models and child actors? He has previously included his children in paid content on social media, but has recently chosen to publish less of their content. Influences and TV profile Sebastian Solberg. Photo: Eivind Senneset / TV 2 – The children get a good share of the advertising income which is in their savings account until they can buy an apartment further on, he says. He never says yes if an advertiser requires the children to be included. – It must be a choice I make that feels natural and right. If the proposal goes through, he will of course follow the law, he says to news. Thinks there is a difference Journalist and presenter Morten Hegseth Riiber. Photo: Thomas Andersen / TV 2 / TV 2 – I can guarantee that children of influencers will not thank their parents for being used in commercial collaborations when they are 20 years old, says Hegseth Riiber. When asked if there is a difference between child models and children of influencers, he is clear in his case. – One example is child models in a Cubus advertisement. These children have hidden identities, their names are not in the bottom corner. The children of influencers do not have this, here we often know their full name and have seen how they live, he concludes. – The legislation could have been clearer Lawyer Benedicte Hille works with employment law. She believes that the current legislation on the exposure of children in commercial collaborations is not concrete enough. Lawyer, Benedicte Hille. Photo: STORENG BECK & DUE LUND – The legislation could have been clearer when it comes to using children in commercial contexts. We currently have general regulations in the constitution and in the UN Convention on the Rights of the Child, she says. She says that there are two main groups when it comes to exposure of children on social media. One group is those who share the children’s everyday life and life. – We know a lot about the children, we know where they go to daycare and when they are sick. This could be a violation of children’s right to privacy, Hille believes. – We also have those who post commercial collaborations where the images are more staged with their children. In this way, the children’s privacy is not exposed to the same extent, but then you can say that the children are working because they are in the picture. In principle, it is not legal for children under the age of 15 to work, but according to the lawyer there are exceptions. – From the age of 13–15 you can work in simple small jobs, if you want to and your parents agree. A typical such job is newspaper delivery on Saturdays, she explains.
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– Make your own money, don’t use your children for it – news Culture and entertainment
