It is difficult to understand what the fashion house Balenciaga wanted to achieve with its latest campaigns. In one, little girls pose with teddy bears dressed in BDSM clothing. The organization Redd Barna works for children’s rights. They take the incident very seriously and think it is particularly serious that a fashion house of this size has contributed to the spread of this type of image. Head of Save the Children’s Norway program Monica Sydgård. Photo: Redd Barna – Are they updating it as the sexualization of children? – Yes, this is clearly sexualisation of children, answers the head of Save the Children’s Norway programme, Monica Sydgård. Fashion editor Ida Elise Eide Einarsdóttir in KK believes the battle for attention has become very big. But she calls this the sexualisation of children, and says it is stretching the line too far. – Fashion houses want to impress, but also shock with their campaigns. Here they quickly realized that they had stepped in the salad, and quickly came up with a reason, she says. – The pictures of these children are now on the internet forever, says Einarsdottir. Photo: Astrid Waller It was the renowned photographer Gabriele Galimberti who photographed the campaign. As the man behind the photo, the debtors were quickly directed at him, something Galimberti refuted. – Balenciaga must speak for itself, but it is important for me to emphasize that I did not have the opportunity to change either the products, the models or these two teams, he wrote on Instagram. – Not credible When things started to boil over on the internet, the Spanish-French fashion house had to go on the runway. – We ask for an apology for any offense our Christmas campaign may have caused. Our plush bear bags should not have been presented with children in this campaign, Balenciaga wrote on Instagram. Rhetoric expert Kjell Terje Ringdal at Kristiania University College is unimpressed by the handling. Senior lecturer at Kristiania College Kjell Terje Ringdal. Photo: Heiko Junge / NTB – This is the worst form of causation. It makes one suspect that this was perhaps planned from the start, he says. He believes that such a blister from the fashion industry is striking. – It is completely improbable to believe that those who are so preoccupied with details, styling, lighting, angles and models here have released something that should not have been released. In harsh weather In addition to the Christmas campaign, Balenciaga receives criticism for how they present the spring and summer collection for next year. Underneath a bag was a document from the US Supreme Court. The topic of the statement from 2008 was a law on sexualized images of children shared on the internet. Partially hidden document of questionable nature in a handbag advertisement. Photo: The Philippine Star Life Balenciaga said afterwards that they were not aware of the contents of the document under the bag. – One would perhaps think that they were now more on. Now you can see on social media that people are speculating whether this was planned, says fashion editor Einarsdóttir. Balenciaga has stated that they are investigating what went wrong in the process of the Christmas campaign. The fashion house also announces legal action against those involved in the bag campaign, writes the Daily Mail. In October, Balenciaga cut ties to the rapper Kanye West, following, among other things, his anti-Semitic statements. Kanye West lost, among other things, his collaborations with Adidas, Gap, Balenciaga and was removed as a client by his own bank JP Morgan. Photo: JEAN-BAPTISTE LACROIX / AFP
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Child models used to showcase sexualized teddy bears – news Norway – Overview of news from different parts of the country
