The calendar has just turned to the autumn months. The leaves are colored yellow and red, and pumpkins will soon be put out on the stairs. One would think it would be a long time before we started sniffing at Christmas, which is the last holiday of the year. But in several stores they have already started ringing in Christmas. Christmas lights, Christmas drinks, advent calendars, gingerbread-flavoured food. Edel Larsen stands in the middle of Christmas garlands and Advent lights at Ikea in Forus. But she has not started this year’s Christmas shopping. – Now it’s far too early! At the end of November, luckily for me, she says. Edel Larsen begins the preparations for Christmas in November. Photo: Berit Helle Jonsbråten / news Sold its first Christmas tree – It is a tradition here at Ikea that we are ready with the Christmas market for the autumn holidays. One year we were not ready, and then the customers reacted. Last week we sold the first Christmas tree of the year! That’s what Stine Junker Asbjørnsen, commercial activity manager at Ikea Forus, says. Stine Junker Asbjørnsen starts planning Christmas before the summer. Photo: Berit Helle Jonsbråten / news She notices that several shops are out early. – I’m going to pick some items with me, because there are already some favorites that I just have to have, which I’m afraid will be sold out before December. What do you think about the fact that the Christmas products are already in stores? 🎁 It’s way too early! Now I want Halloween! 🎃😈 It’s early, but gingerbread tastes good in October too 🤭🍪 I don’t really care, there are worse things in the world 🤷 Love it! Can’t get enough of Christmas 🎅🎄☃️ Show result Nevertheless, Christmas music has been waiting in the shops, even though the Christmas channel P7 Jul has been on the radio since the end of September. – It is clear that the customers get the good Christmas atmosphere with mulled wine and gingerbread in November, says Asbjørnsen. Although she started planning for Christmas already before the summer, she does not think that she will feel the Christmas spirit until December. Christmas calendars are on display at Kicks at the city station in Sandnes. Many have already been sold out. Christmas at Ikea. If only it were frost Professor of clothing and resilience at Oslo Met, Ingun Grimstad Klepp, believes that we would have received the Christmas goods better now if the thermometer showed a little colder. – I think that in Norway we are very happy with seasons and high times. But starting preparations at the wrong time of year is perhaps a bit provocative. If it were frost and winter outside now, it might not have been so dangerous, she says. Ingun Grimstad Klepp, professor in clothing and resilience at Oslo Met. Photo: Sonja Balci / OsloMet She still believes that more people start their preparations early, also outside the shops. – If you are one of the types who makes gifts, then you do it before December. It is not certain that the shops are alone in this, but that many prepare for Christmas in a small way. – But do you think more people make unnecessary purchases when Christmas items are already in stores now? – Unnecessary purchases are probably made every day anyway. It can also be a good way to plan and that you then have time for other things in December. But it’s almost comical. Published 04.10.2024, at 20.25
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Christmas goods are already in place in the shops. Too early, many think – news Rogaland – Local news, TV and radio
