– Very innovative. It gives the viewer a completely different closeness to the game, says news’s football expert Carl-Erik Torp. It’s not every time a training match makes the big headlines, but this match had a slightly different packaging. When FC Köln met AC Milan at the weekend, the Germans attached both cameras and microphones to the players’ uniforms. The aim was to give TV viewers a “completely new experience”. CAMERA VEST: These cameras were worn by the players. Photo: Thomas Fähnrich / FC Köln Many have also allowed themselves to be excited. The clip of the 2-0 score, which was first published by Köln, currently has 12 million views on Twitter alone. – Rått Köln informs news that the stunt was a one-off, but that the club will now evaluate the effect. They are already convinced that it enhances the viewing experience. The initiative itself came from the partner Telekom, who are also rights holders in the World Cup. – It can give a better understanding of how demanding it is out there. As a viewer, you will be a little spoiled with a full overview of all rooms and all races. On the ground level, you get a better understanding of the choices. But that requires a technology that is not at all in the way of the players, says Torp. Ingvild Gjøviken has produced football matches for news since 2008. She believes these cameras are valuable if they actually become a reality. – If you get permission, it’s raw. It is closeness that we are always looking for. Details, emotions and the experience – that the viewer should experience the same as the player. The closer you get, the more engaged you become, says Gjøviken. She points out that it could be just as interesting to have the same opportunity with the judges. – Proximity is particularly important in controversial situations. There is often a discussion about what the judge saw and did not see, and here the viewer could see it himself, says Gjøviken. Torp believes player cameras can come “very quickly” if the technology allows it. The company MindFly is behind the cameras in question, according to Goal. The players put on a camera vest that should not be more of an obstacle than the usual GPS vests, according to the developers themselves. – Must be used correctly Torp imagines that these camera angles are best for fixed situations. Before and during free kicks and penalty kicks, it can give the viewer an extra nerve. news EXPERT: Carl-Erik Torp comments on the EC in England. Photo: Terje Pedersen / Terje Pedersen But it should not be used too much either, the expert believes. He saw a longer clip from the match with a lot of field play. – You can get seasick if there is a lot going on. It must be used correctly, says Torp. He doesn’t think the players mind if the viewers and the public get even closer. – Not at this level. They are thoroughly analyzed after each match anyway. It’s part of the game. Now you have cameras everywhere anyway. It may be a little strange the very first time, but it disappears after a few minutes, the expert believes.
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