A record number of people sell their clothes on Finn – news Troms and Finnmark

Camilla Jakobsen Evanger (31) from Gullhav in Målselv received the lenvik suit as a confirmation gift from her parents. It was specially made for her, but was way too big. It still is. Although it is a magnificent garment she is proud to own, she has decided to try to sell it. – It just hangs, so to speak, in the cupboard in the stall. I don’t use it. I don’t see the point in it hanging there and collecting dust anymore, she says. The tail of the Lenvik suit is embroidered with dandelions. Photo: Kari Anne Skoglund / news She admits that it is still not easy to say goodbye to the garment. – It is valuable. Before, I didn’t want to sell it, even though I didn’t use it. Record for Finn’s second-hand market She is not alone in selling her party dress and bunad this year. Director and second-hand expert for Torget til second-hand market Finn.no, Kathrine Opshaug Bakke, says that they have never seen more bunads and party suits for sale than now. – So far this year, more than 15,300 bundles have been laid out. It is a new record, with more than 2,500 more advertisements than in the same period last year. And May is still not over, says Bakke. Number of bunad ads since 2018 2018 – 9,000 2019 – 11,200 2020 – 6,400 2021 – 8,100 2022 – 12,800 2023 – 15,000 Facts: Finn.no In recent years, Finn.no has seen that second-hand sales of bunads have gone down a road. – We have seen a gradual increase year after year. We had a small bottom during the pandemic in 2020. Since then it has picked up, says Bakke. – I have always thought that handbags are particularly beautiful, says Camilla Jakobsen Evanger Photo: Kari Anne Skoglund / news Various reasons Finn-torget does not have any statistics on the reason why there is now almost a boom in bunads for sale. The used expert believes there are several reasons. – We see that more and more people are interested in buying used clothes. Over half of the adult population actually buys used clothes. It has probably spread to bunad. We also see that bunad is quite trendy, she says. Kathrine Opshaug Bakke Photo: Caroline Roka / FINN Bakke says that they also know that there are a number of people who have tighter finances now. – Many people have a bunad they may not wear hanging in the closet. It has a great value. Especially when there is a slightly more difficult situation, we see that there are more people who would like to sell goods that cost a lot. Many sell the bunade complete. Some sell only the silver. Photo: Kari Anne Skoglund / news Economy can contribute Consumer economist at Danske Bank, Thea Olsen, believes that economics can also be a contributing factor to the increase in the sale of second-hand clothes. Consumer economist Thea Olsen at Danske Bank. Photo: Danske Bank / Sturlason She explains that they have seen in the consumer society that the majority of the population has not reduced their consumption as quickly as they expected. One of the reasons could be that people saved money during the pandemic. – Now, however, we are starting to see a change. We now see that more people are having to reduce their consumption, and that it has become more difficult financially. – By selling a bunad, you can bring in a relatively large amount of money at once. She emphasizes that she cannot determine why more people are selling their bunad this year than in the past. But she points out that bunads and party suits are expensive garments, even when they are sold second-hand. – Some people now sell goods that are expensive to maintain their consumption, to put the money in the savings account, or to be able to pay bills, says the consumer economist. Olsen also points out that bunad is a popular garment. The popularity may contribute to more people thinking that this may be the right time to sell a bunad that is hardly used, points out the consumer economist. – There are probably some who sell it because they simply think it is too expensive to have in relation to the use, she says. The bunad bag with the lenvik suit mostly hangs in the cupboard in the shed. Photo: Kari Anne Skoglund / news – Too nice to hang in the closet For Camilla Jakobsen Evanger in Målselv, finances were not among the reasons why she put the lenvik suit up for sale before the national day. Camilla Jakobsen Evanger in the lenvik suit on 17 May. Here with daughters Lykke-Othelie (5) and Tuva-Alvilde (4). Photo: Torgeir Evanger Since no one had bought it by 17 May, she decided to wear the lenvik suit on the day of the party. Probably for the last time. – It is far too nice to just hang in the cupboard. I hope it can shine with someone who will use it more than I do, she says.



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