After studying law, this film enthusiast spent twenty-five years in Warner. Iris KnoBloch lived in several countries and had to win in a very masculine world. President of the Cannes Film Festival since 2022, this woman of character, born in Germany, welcomes us in her luminous office in Paris before flying to the Croisette. At 62, smiling and pleasant, she pays tribute to her parents, survivors of the Shoah, who transmitted the joy of life to her.
I would not have got there if …
… If I hadn’t embarked on the adventure of The Artist When I was at Warner. This crazy bet to accompany this film gave me confidence in my judgment and my instinct.
Why this particular film?
Because, on paper, he had little chance of success. No one could have predicted the success he met. For the producer, Thomas Langmann, this film was not easy to mount, he had no scenario or dialogues because the film is silent, he had only a simple note of intention, it was almost impossible to project himself. One day, he offered to watch an essay, it was the dance scene between Bérénice Bejo and Jean Dujardin.
This magical moment touched me deeply. I said to myself: “Wow, what is it beautiful! “In the evening, I tried to reason:” Iris, you can’t get into a project that you don’t know much just because you feel a strong emotion, don’t get carried away. ” Sleep up and see how you feel things tomorrow. The next day, I always had the same feeling of having witnessed something extraordinary. I believed in it, even if I had very few elements on this film, I had to support it.
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